Why Digital Marketing is Essential for Small Businesses
We all know that the yellow pages died a long time ago. Digital marketing has emerged as a crucial t...
Sure-Loc, similar to many other FeraDyne companies, sought to build their brand within the digital community. With many updates and redesigns, Weicks Media was able to expand their reach on social media and build a loyal follower fan base.
Sure-Loc’s website hadn’t been focused on in quite some time. Many of the products were out of date, had inaccurate information or weren’t available any longer. Weicks Media rebuilt the entire website to the structure requested by SureLoc and gave it a whole new feel. By cleaning up product info and making all of the options have the same feel, Weicks Media has been able to make the shopping experience much less frustrating for consumers. Many of the SureLoc products were being clearanced to make room for all new lines in the coming years. Weicks Media worked on setting up new categories, new product images and moving products to make sure consumers could find the special deals that SureLoc was offering. The new site has been a big success for both selling inventory and getting information to consumers. SureLoc’s web traffic has almost doubled since the new site launched and the end result has been a good year of sales.
Knowledge is power and knowing what your website is doing for you is key to success when it comes to online marketing. We emphasis on keeping our clients up to date with their current standing when it comes to their marketing. We achieve this through our reporting and analytics.
Each month we discuss with our clients where their are currently at, what we project is possible in the upcoming months and what strategies should be implement for success. With the monthly communication we feel that our clients have a better grasp what currently happening, but as well they know what they are investing in.
While a part of digital marketing is website, there is many other opportunities to capture clients digitally these days. From social media to email marketing and strategically placed advertisements. Our goal is to inform new clients of the amazing hunting opportunities at Sure-Loc, as well re-engaging the past clientele to continue their patronage of Sure-Loc. We conceptualize all newsletters and graphic advertisements throughout the year for Sure-Loc.
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Anyone has the ability take a photo these days by using their phone. However capturing images that are captivating to your clients takes a trained eye and quality equipment. We focus on providing our clients with professional photography services, placing their products in real time lifestyle situations. By visually placing consumers in these real life situations, it allows the consumer to make quicker decisions in to potentially buying your product. Great photography produces great results!
Industry: Archery Sights
Company Summary: Sure-Loc prides itself on manufacturing high quality sights and sighting accessories. Sure-Loc guarantees they have what you need with their 7 competition sights and 4 hunting models.
Website Address: http://sureloc.com/
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